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Players 1st: Exclusive savings for GolfNow course partners

During the late summer of 2016, a number of GolfNow’s sales and marketing leaders were meeting offsite, sharing individual goals and challenges and building collaboration skills. Because it’s all too rare for this group to be together without the distractions of the day-to-day, the group invited several outside the company to present what they’re doing as well.

One of the visitors came from a European firm just beginning to offer its service to golf courses in North America.

Players 1st is a self-described “player experience platform” that will help a golf course retain customers and “empower your organization — from greenkeeper to front desk.” Here’s a brief introduction video from the website.

When several of GolfNow’s leaders went through the demo, they were impressed, especially with the breadth of golfer feedback the platform gives to operators, delivered via an online, real time dashboard. In addition, the platform allows for competitive benchmarking so that an operator can compare his course’s performance against other courses in the area that are also collecting customer data.

Through a special offer, GolfNow course partners can take advantage of an exclusive price for Players 1st, a significant savings from the normal monthly fee. For less than the cost of a single round at many courses, you can know how you rate against your competition, how golfers like your greens, bunkers — even your hamburgers. Plus, there’s a trial offer for 30 days at no charge.

Summary of features and special offer for GolfNow course partners.

Summary of features and special offer for GolfNow course partners.

How much do you know about how your golfers and the experience they had at your course? With Players 1st you can know everything.

To learn more about Players 1st, visit the website. And to earn GolfNow’s exclusive pricing for Players 1st, use the promo coupon code “GolfNow.”

Go PlayGolf Advisor

Kicking off 2017 in Orlando

(From the upcoming issue of Go Play, in the mail on February 24.)

Matt Ginella interviews Shannon Smith about top course Rams Hill GC.

Matt Ginella interviews Shannon Smith about Rams Hill GC, Golf Advisor’s top course for 2016.

Thousands of your fellow golf course owners and operators from around the world descended on Orlando, Fla., for the 2017 PGA Merchandise Show, which provided an unmatched opportunity to meet with manufacturers, suppliers and service providers. More than 40,000 industry professionals spent the event exploring the offerings from over 1,000 exhibitors packed into the 1-million-square-foot exhibition space.

GolfNow was right in the mix, offering demos and presentations about our latest technologies and services designed to maximize your efficiency and profitability. The GolfNow Business team held more than 200 meetings during the event, in addition to helping Golf Advisor announce its anticipated list of the Top 50 Courses in the U.S. live on Golf Channel.

Additionally, with its stage next door, we were able to work with Golf Channel during the Show to arrange interviews on Morning Drive with several of our key partners, including Billy Casper Golf CEO and Chairman Peter Hill and Longitudes Group President and Owner Sara Killeen.

If you weren’t able to make the trek to Orlando, though, you can still get up-to-date information about new features within Ride and Plus, as well as demonstrations of the latest Reservations functions, by contacting your GolfNow representative today or visiting the GolfNow Business website.

MarketplacesVideo

- Tim Grainey,
Frisco Lakes Golf Club

MarketplacesVideo

- Tim Grainey,
Frisco Lakes Golf Club

AnswersVideo

- Sean Beattie,
Willows Run Golf Complex

AnswersVideo

- Sean Beattie,
Willows Run Golf Complex

PlusVideo

- Mark Knowles,
Gold Mountain Golf Club

AnswersVideo

- Mark Knowles,
Gold Mountain Golf Club

MarketplacesVideo

- Jim Diaz,
Tour 18 Golf Course

MarketplacesVideo

- Jim Diaz,
Tour 18 Golf Course

MarketplacesVideo

- Jim Diaz,
Tour 18 Golf Course

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- Jerry Graham,
Bridlewood Golf Club