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Get every golfer to play one more round

onemoreroundThe Coupon and Promo Code functions within your GolfNow Reservations POS system are unique ways to incentivize golfers, keeping them coming back for more. We can now provide golfers with tangible incentives right from the counter, encouraging them to book their next round at your course.

Using technology already available to you, coupons can be automatically printed from the receipt printer when a “trigger item” is sold. You can link coupons to specific sales items or SKUs, including the ones you’re already using to ring in phone or walk-in reservations. With separate sales trigger items set up for phone and online reservations, you can link unique coupons with various promotions to each – meaning we can target each type of customer differently.

This is a great opportunity to invite golfers who may not have an existing online reservation to visit your website and book their next tee time online (i.e. “Thank you for playing at XYZ golf course! Save 20% on your next round when booked online by entering Promo Code XYZ20 on our website at

And since we ring up online customers separately, we can offer them a separate incentive to come back, too. Examples include a free small bucket of range balls, or food and beverage discounts that can be used during their next visit to your course.

By using the GolfNow Reservations Coupon feature, we enhance the way we channel manage – driving more golfers to your website, increasing customer loyalty and retention.

Please watch the short video below or click here (<4 mins) to learn how to use the Coupon Feature today!

Click here to request more information.

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Daily golf course management best practice #7 – Are you a blocker?

blockerThere are 3 important reasons why blocking your tee sheet is a best practice – especially compared to any other method for managing your course’s start and end times:

  1. Reduce technology disruptions: For example, if you change your course’s start times from 6 AM to 7 AM without adjusting the intervals in the auto loads, there will likely be a technology sync failure. This could result in your course’s available inventory inaccurately posting to your online channels.
  2. Improve product consistency: Everything you do should be thought of as an extension of your brand. Ensuring consistency for golfers in the when and how of tee time structure reinforces consumer familiarity and improves confidence in your product.
  3. Accumulate business intelligence: Maintaining consistent intervals allows you to track the performance of individual intervals when analyzing data, allowing you to find specific intervals that are historically in higher demand. This is especially helpful when looking for areas of opportunity during holidays and other critical, high-demand periods.

As we approach the end of daylight saving time, consider these three points before making adjustments to your start and end times. And be sure to ask yourself: are you a blocker?

Click here to request more information.

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Congratulate DJ’s new playing partner

B2B-Winner-blogJoin us in congratulating TPC Sawgrass Dyes Valley! One winner and a guest from the course will get to travel to Streamsong Resort and play a round of golf with Dustin Johnson!

More than 4,200 courses received votes from the 121,266 golfers who entered the sweepstakes, and the competition was serious all the way down to the final votes. While TPC Sawgrass Dyes Valley came out ahead of the pack, the top ten courses had a tremendous amount of support from their golfers.

Drive with Dustin Johnson Top 10 Courses:

  1. TPC Sawgrass Dyes Valley Golf Course
  2. Poppy Hills Golf Course
  3. Stadium Course at TPC Scottsdale
  4. Palm Beach National Golf Course
  5. Arizona Biltmore Golf Course
  6. The Boulders Golf Club
  7. The Reserve Vineyards and Golf Club
  8. Stallion Mountain Golf Club
  9. Troon North Golf Club
  10. Arizona Grand Golf Course

Cheers to every course partner who received votes from their dedicated golfers, and thank you for helping us spread the word about the sweepstakes. We’re already looking ahead to next year and hoping to find more ways to reward course operators for their hard work to grow the game of golf.

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Walking a mile in your shoes

Tucked inside GolfNow headquarters is a new addition - a fully featured training space called The Golf Shop.

Tucked inside GolfNow headquarters is a new addition – a fully featured training space called The Golf Shop.

A newly opened space within GolfNow headquarters is designed to help our staff do an even better job for course partners like you.

The Golf Shop provides GolfNow’s teams with a real-world, hands-on learning environment that is ideal for testing and training on the technology on which you rely. Complete with desktop and mobile (tablet) stations, this new space offers a host of opportunities, including: tee sheet training for sales, implementation, and support; golf operations training for those new to the industry; recording of training and support videos; testing and troubleshooting; and more.

We look forward to utilizing this space to provide new levels of service and support to course partners, and to continue developing cutting-edge technology solutions that help your business.

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Latest email templates available in GNC

Seasonal email template examplesDirect communication with your golfers, whether to keep them up to date on course news or remind them of holiday golf opportunities, is integral to any business’ success.

As we continue to expand your golfer communication options, new email templates have been added to GNC for your use. The latest additions, which you can find in your dashboard now, include:

  • good weather
  • scheduled maintenance
  • special rates
  • shotgun starts
  • … and more.

For additional guidance on how to set up and send emails to your customers, visit our support document.


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Big finish to PGA TOUR season

The culmination of the 2017 PGA TOUR season enters its final event this week, the TOUR Championship, with many questions still to be answered. Among them, who will be FedExCup champion? While Jordan Spieth, Dustin Johnson and Justin Thomas control their own destiny within the top-5 entering competition at East Lake, there are others just waiting for their chance to break through and grab the $10 million winner’s check. Tune in to NBC Sports Group’s exclusive coverage all week.

Watch the United States Team, including Jordan Spieth and Patrick Reed, defend the Presidents Cup against the International Team on Golf Channel and NBC.

Watch the United States Team, including Jordan Spieth and Patrick Reed, defend the Presidents Cup against the International Team on Golf Channel and NBC. *Photo credit: Getty Images

The winner of the TOUR Championship may not have much time to celebrate, as the biennial Presidents Cup competition gets underway Sept. 28, with the New York skyline serving as a picturesque backdrop. Taking place at Liberty National Golf Club in Jersey City, this year’s event will see a determined International Team trying to rebound from a disappointing loss to the United States in 2015. Golf Channel and NBC Sports will dedicated more than 50 hours of live news, analysis and tournament coverage.

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