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New holiday email templates now available in GolfNow Central

With the end of the year quickly approaching, now is the time to remind your golfers of upcoming holiday golf opportunities and deals, and to spread a seasonal message to everyone in your database.

As we continue expanding our options for communicating with your golfers, new email templates have been added to GNC Marketing for Thanksgiving and Cyber Monday.

Whether you are utilizing one of our email templates for the first time, or you want a quick refresher on how to get things scheduled and sent, visit our email campaign support document to get started.

New holiday email templates available now in GolfNow Central.

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Schedule email campaigns before season’s end

Staying in contact with your customers is a critical function for any golf course – even during seasonal closures. With GolfNow Central (GNC) Marketing, you can create and schedule email campaigns in advance to share golf course news, holiday greetings, upcoming events and more with your golfers.

Advanced scheduling allows you to focus on the other business tasks that face you during the down time while still maintaining that touchpoint with your customers and keeping them ready for that first day of the season.

Log in to GNC Marketing to set up your off-season messages in advance.

Log in to GNC Marketing to set up your off-season messages in advance.

For additional guidance on how to set up and schedule your emails, visit our support document.

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Success through direct communication

Email communications are already in use by nearly every type of business, but history shows that they can be particularly effective for the golf industry. Communicating directly with customers, especially when you have a terrific offer or event to promote, is one of the best ways to reach golfers and inspire them to book or participate.

The success of Golf Channel and GolfNow’s Let’s Play Golf week a couple of months ago was made possible in part by email marketing. Not only did communications sent by partner courses help to drive the registration numbers and awareness of the events, but the emails themselves were particularly effective.

While some industries achieve average open rates of just 10-11%, the messages sent by courses as part of Let’s Play Golf week achieved an open rate of more than 16%, resulting in greater awareness and engagement for each of the themed activities.

 

email template July 4

Email templates like this one promoting Independence Day are a great way to drive awareness and generate bookings.

 

Combining your course’s special events, promotions and more with the robust email marketing tools that GolfNow offers can make every golf season a successful one. For more information, contact your GolfNow representative.

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