Rapid growth in 2017 for golf’s leading ratings and review site—Golf Advisor—has resulted in five consecutive months of record growth, highlighted by all-time records across several key metrics in June.
Golf Advisor’s page views in June topped 1.5 million, surpassing the previous record from May 2017, and they were up 48% year over year. Other traffic metrics in June also surpassed the previous month’s records, with visits up 67% and unique visitors up 71%. Since February, at least one key monthly metric has surpassed the previous as the best ever.
More than 600,000 golf course reviews are currently featured on Golf Advisor; reviews and ratings that help golfers choose their next course and provide course operators with valuable information about the likes and dislikes of their customers. Unlike other review sites populated by industry insiders, Golf Advisor reviews are posted by golfers, for golfers. More than 85 percent of the half-million golfers visiting Golf Advisor each month state that reviews are important to making decisions about where they play.