News

GOLFNOW AND YOUTH ON COURSE FORM LANDMARK PARTNERSHIP, PROVIDING MORE ACCESS FOR KIDS

Dec 01, 2020

Partnership to Implement Technology Solutions for Youth on Course, While Generating Funds through GolfNow Round-Up Campaign

ORLANDO, Fla. (Dec. 1, 2020) – A new partnership announced today between GolfNow and Youth on Course takes a major step toward ensuring the vitality of golf as a recreational alternative for kids, as well as using technology to create more affordable and equal access to the sport for youth in all socio-economic circumstances.

Two of the more significant elements of the partnership include the development by GolfNow of a custom Youth on Course booking engine, allowing kids the ease and convenience of booking tee times online or via the Youth on Course mobile app; and a GolfNow “round-up” campaign, which will offer anyone booking tee times on GolfNow.com the opportunity to round up the total cost of the reservation to an even-dollar figure. For example, if the cost of a tee time totals $34.65, the golfer can elect to round up the cost to $35, donating the additional $0.35 to Youth on Course.

“Growing the game of golf is part of the mission of both GolfNow and Youth on Course, so not only are we proud of this new collaboration that will help welcome more kids to our great sport but we’re also extremely excited to be lending our industry-leading technology to help Youth on Course advance their efforts exponentially,” said Jerramy Hainline, GolfNow SVP/GM.

GolfNow, part of the NBC Sports Group digital portfolio, operates the largest tee-time marketplace in golf and is the industry’s leading provider of golf course operations software and services to more than 9,000 courses worldwide. GolfNow will help Youth on Course with marketing, fund-raising and technology solutions, furthering the non-profit’s mission to ensure all young people have affordable access to play golf and can unlock the life-changing opportunities the game provides.

Additionally, each Youth on Course membership will now include access to hundreds of hours of high-quality golf instruction thanks to a complimentary video membership through GolfPass, NBC Sports’ digital golf membership that delivers exclusive content and comprehensive benefits tailored to the modern golfer’s lifestyle. GolfPass also will help develop welcome and training curriculum for Youth on Course members and affiliated golf courses, while Youth on Course will help GolfPass with content creation and distribution.

Youth on Course is dedicated to establishing more opportunities for the younger generation to access golf courses at an affordable price. It provides its 100,000 members with access to play more than 1,000 golf courses across the U.S. and Canada for $5 or less. Members also are offered career opportunities through the caddie and internship programs and have the chance to receive college scholarships.

“Looking back at the history of Youth on Course and the mission we set out to accomplish in 2006, joining forces with GolfNow is a valuable milestone for both organizations,” says Adam Heieck, Youth on Course CEO. “Placing access to golf content and technology in the hands of our members has been something we’ve dreamed about for a long time. Together we are in lockstep, working to grow the game through youth golfers while keeping accessibility and affordability top of mind.”

Fueling the golf industry, Youth on Course subsidizes rounds for members and puts money back into allied golf associations and individual courses. The organization’s structure helps golf courses fill typically unused tee times and garner additional revenue with more than 40% of members playing with paying adults. The amount reimbursed back to participating courses has almost doubled in the past year, reaching close to $2.8 million this year alone and totaling nearly $8 million dating back to 2005.

Mutual elements of the partnership include cross-platform marketing and golf course relationship and recruitment opportunities, which will help bring Youth on Course to more regions across the country.

About GolfNow

GolfNow is an innovative technology company that creates seamless ways for golfers and golf courses to better connect. GolfNow operates the largest online tee-time marketplace in the world, offering 3.5 million registered golfers a variety of ways to stay connected to their favorite courses and the ability to easily book tee times online and via mobile devices any time of day. GolfPass members receive special playing perks through GolfNow, including tee time credit and rewards. GolfNow, part of the NBC Sports Group with offices in Orlando, Fla., and Belfast, Northern Ireland, also provides technology, support and marketing services to more than 9,000 golf courses in 24 countries around the world.

About Youth on Course

Youth on Course helps young people grow and succeed both on and off the course by providing opportunities to play, learn, grow, and build relationships through affordable, inclusive access to play. More than 100,000 members play more than 1,000 courses for $5 or less, benefit from career opportunities through its caddie and internship programs and pursue higher education through college scholarships. Headquartered in Pebble Beach, Youth on Course is a 501(c)3 organization that began as the charitable arm of the Northern California Golf Association. Since 2006, more than 1 million rounds have been played by Youth on Course members and nearly $2 million has been awarded in college scholarships. Across North America, Youth on Course serves Alabama, Alaska, Arizona, California, Colorado, Connecticut, Delaware, Georgia, Idaho, Illinois, Iowa, Kansas, Kentucky, Maine, Maryland, Massachusetts, Michigan, Minnesota, Missouri, Montana, Nebraska, Nevada, New Hampshire, New Mexico, New York, North Carolina, North Dakota, Ohio, Oregon, Pennsylvania, South Carolina, South Dakota, Tennessee, Texas, Utah, Washington, Wisconsin and parts of Canada, including Alberta and Ontario.

About GolfPass

GolfPass is the only comprehensive digital golf membership that delivers exclusive content and comprehensive benefits tailored to the modern golfer’s lifestyle across five pillars – Play, Learn, Shop, Travel, Watch – which are the most frequent ways golfers engage with the sport. Developed in partnership between global golf superstar Rory McIlroy and NBC Sports Group, GolfPass is a first-of-its-kind, direct-to-consumer subscription program, which offers opportunities to play more golf, comprehensive tools to improve any golfer’s game, high-quality video content, and enhanced shopping and travel experiences. A GolfPass membership is available in North America at GolfPass.com, in the U.K. and Republic of Ireland at GolfPass.co.uk, and in Australia at www.GolfPass.com.au. The GolfPass membership also is available via connected TV, iOS and Android apps.

 


Metro Detroit’s Boulder Pointe Golf Club rebounds with record increases in online rounds and revenue through golfnow pre-paid technology

Jun 25, 2020

ORLANDO, Fla. (June 24, 2020) – As golf across the northern U.S. rebounds and golf clubs throughout Michigan begin to welcome back golfers in record numbers with the help of GOLFNOW pre-paid technology, Boulder Pointe Golf Club stands as a leader in metro Detroit, enjoying a record 190 percent, year-over-year increase in online rounds sold year to date.

During this time, Boulder Pointe also has seen its online revenue more than double year over year, making it the online rounds leader among golf clubs in the entire Detroit market.

A long-time GOLFNOW partner, Boulder Pointe first began posting rounds inside GOLFNOW’s industry-leading tee-time marketplace in 2013 and has incorporated additional technologies and services over the subsequent years. The golf club also utilizes GOLFNOW Reservations point-of-sale and booking engine technology, Premium Marketing Program, Answers telephone service, as well as professional guidance with inventory and revenue management through the GOLFNOW Plus service.

In order to adhere to safety protocols issued by the state of Michigan in April due to COVID-19, Boulder Pointe also began utilizing GOLFNOW’s pre-paid technology, which allows golfers to book tee times and pay online in advance.

“We have had a great working relationship with the GOLFNOW team for several years – they listen to our needs and respond quickly to accommodate,” said Rich Morgan, PGA, Director of Golf and Head Professional at Boulder Pointe Golf Club. “From our Orlando contacts to the local and regional management team, all of our needs are exceeded. We were able to completely shift our tee sheet to 100 percent pre-paid in a matter of two days, which allowed us to continue to expand our golf revenue while maintaining lower staffing levels.”

Morgan also points to the recent Memorial Day weekend as an example of the power of pre-paid. Rounds sold online represented 67 percent of the total revenue generated by Boulder Pointe over the holiday weekend, compared to 29 percent in 2019.


GOLFNOW Partners with Edgewood Tahoe, joining leading Lake Tahoe golf course with world’s largest tee time distribution platform

Jun 09, 2020

ORLANDO, Fla. (June 4, 2020) – GOLFNOW today announced a new partnership with Edgewood Tahoe Resort, providing its golf operation with GOLFNOW technology and services to help the resort build its golf business as California continues to reopen for golf and beyond.

As new members of the GOLFNOW distribution platform, Edgewood Tahoe now will benefit from the industry’s leading tee-time booking engine technology, as well as inclusion within the world’s largest distribution marketplace. The partnership also introduces millions of golfers who regularly use GOLFNOW to search for and book tee times to the premier-destination golf course in the Reno-Tahoe resort area.

A George Fazio design, the golf course at Edgewood Tahoe is regularly rated among the Top-100 courses in America and it is situated in one of the most picturesque settings in the country, with spectacular lake and mountain views. It also is the host course for the annual American Century Championship celebrity golf tournament.

“Edgewood Tahoe is excited to continue and grow the relationship with the NBC family of companies,” said Randy Fox, Director of Golf, Edgewood Tahoe Resort. “Since 1990, Edgewood Tahoe, along the NBC Sports and GOLF Channel have worked closely to build the American Century Championship into the premier celebrity golf event in the world. Now, this new chapter will benefit golfers with the convenience of booking their golf at Edgewood Tahoe through the GOLFNOW platform.”

Edgewood Tahoe Resort also will participate in GOLFNOW’s Premium Marketing Program, which provides a wide variety of marketing benefits, including optimized positioning and promotion on the GOLFNOW website.


Fairfax County, VA., Park Authority partners with GOLFNOW as it reopens for golf

Jun 02, 2020

County Phases in its Eight Golf Courses with GOLFNOW Technology; Pre-Paid Tee Time Technology Included in Safety Protocols

ORLANDO, Fla. (May 27, 2020) – As golf courses reopen across the state of Virginia and adjust operations to safely welcome back golfers, the Fairfax County Park Authority has partnered with GOLFNOW to connect its portfolio of eight golf courses with the millions of golfers shopping for tee times within the industry’s leading online marketplace every day. The Park Authority also will utilize GOLFNOW technology and services to help reopen and manage its golf business.

As new members of the GOLFNOW distribution platform, Fairfax County golf courses now will benefit from the industry’s leading tee-time booking engine technology, as well as inclusion within the world’s largest distribution marketplace. GOLFNOW also will provide marketing support and call center assistance as part of the partnership. As the Park Authority continues to implement protocols to ensure the safety of its staff and customers, GOLFNOW technology has provided a “touchless” option for Park Authority customers, allowing them to book and pay in advance online.

“The re-openings have gone smoothly and we’re seeing a significant increase in tee-time utilization,” said Todd Johnson, manager, golf enterprises, Fairfax County Park Authority. “We’re seeing a lot of new faces from GOLFNOW, as well as people coming back to the game as a great recreational alternative during a time when there aren’t a lot of choices. From a safety standpoint, our customers and staff are appreciative of the GOLFNOW pre-paid option.”

 


GOLF Business Solutions now offering PGA TOUR LIVE tournament coverage to golf and country clubs throughout the U.S.

Feb 07, 2020

ORLANDO, Fla. (Feb. 7, 2020) – Golf and country clubs throughout the U.S. now have access to PGA TOUR LIVE through a new partnership with GOLF Business Solutions, which will provide golf facilities with live, featured group coverage of every PGA TOUR event on the balance of the 2019-20 PGA TOUR schedule.

Golf clubs using DIRECTV as their television content provider can showcase PGA TOUR LIVE through a dedicated channel inside their clubhouse, restaurants, locker rooms and other areas within the golf course property. The service is available immediately, giving course patrons access to round-by-round, morning and lunchtime tournament action before national television network coverage begins.

PGA TOUR LIVE, which also is available to consumers as a streaming service through NBC Sports Gold, is the only service to offer live tournament action prior to national television coverage. PGA TOUR LIVE also became available to bars and restaurants for the first time in January through a partnership with Joe Hand Promotions.

Golf clubs can learn more about PGA TOUR LIVE or purchase the service for their facility by visiting Clubhouse Solutions website HERE. Members of GOLF Business Solutions’ ClubBuy group purchasing program receive a 15 percent discount on pricing.

About GOLF Business Solutions
GOLF Business Solutions is a complete spectrum of business-to-business services offered by the family of golf brands within the NBC Sports Group portfolio and managed by GOLF Channel. Building off the recognition and trust of the GOLF brand, the comprehensive offerings of GOLF Business Solutions are designed to meet virtually any need of businesses interested in investing in golf, helping them to become more efficient and effective. Included are services offered by GOLFNOW, GOLF Advisor, Revolution GOLF, GOLF Academy and GOLF Am Tour.


-NBC Sports Group-

Media Contact:
Dan Higgins
GOLF Communications
407-355-4018
Dan.Higgins@GOLFchannel.com


GOLFNOW'S G1 management technology now helping more than 600 golf courses improve efficiency and customer service

Feb 05, 2020

Milestones show rising demand of G1 cloud-based management platform

ORLANDO, Fla. (Feb. 5, 2020) – Now transacting at more than 600 golf course facilities in North America, GOLF Business Solutions’ G1 technology continues to build on its reputation as the market’s most advanced all-in-one business management platform.

Approaching its second year in the marketplace, G1 has become GOLF Business Solutions’ most-installed, cloud-based business management platform. This milestone comes on the heels of a successful showing at the 2020 PGA Merchandise Show, where GOLF Business Solutions representatives hosted more than 400 meetings with golf course operators and managers during which the G1 technology was discussed.

“The interest in G1 is at an all-time high,” said Jeff Foster, senior vice president, GOLFNOW. “We’re proud of the milestones being reached but, more importantly, the ways that G1 has helped our golf course partners enhance the golfer experience. The improved control and mobility that G1 offers not only is helping operators manage their facilities more efficiently, but it also has the tools that are helping them improve customer service.”

With G1, tee sheet, point-of-sale, social media, customer booking engines, inventory, marketing campaigns and other functions integral to efficient operations are managed by golf course staff, anytime and anywhere.

“As a large resort business, we appreciate the flexibility and mobility that G1 provides,” said Jimmy Bills, director of golf at Arizona Grand Golf Resort. “In addition to seamlessly integrating with all the components we use within the GOLFNOW platform, the features within G1 have helped us streamline the management of our operation and allow us to transact from anywhere on our property, which really has improved our guest experience.”

Improved data collection is a key characteristic of G1, which also provides tighter data integration and integrity across multiple tools. Also, G1 provides better insight into golfer booking and spending patterns, which helps operators better customize their marketing messages.

“Golf course operators have expressed these as some of the more important features of G1,” said Charles Kingsbaker, a senior sales specialist for GOLF Business Solutions. “For example, it’s critical to ensure a golfer’s contact information is consistent across every platform used by the golf course. Also, the ability to use your data to identify the spending characteristics of golfers within your population can help tremendously with future planning.”

“The innovative technology has been hugely beneficial,” said Joe Dahlstrom CEO of Paradigm Golf Group. “From the iPad tee sheet at the first tee that updates real time along with our ability to proactively manage pace of play, deliver food and drinks, along with the personalized data collection that allows us to track our customer buying patterns and preferences.”

Another important included benefit for golf course operators using G1 who previously used locally installed software, is eliminating the need to manage updates manually and worry about server issues. The cloud-based G1 technology installs regular updates, new features and other improvements automatically, with no time or action required from golf course staff. These management functions also can be used across multiple golf courses within the same portfolio, which is a great time saver and allows more staff focus on the guest experience.

About GOLFNOW
GOLFNOW is an innovative technology company that creates seamless ways for golfers and golf courses to better connect. GOLFNOW operates the largest online tee-time marketplace in the world, offering 3.5 million registered golfers a variety of ways to stay connected to their favorite courses and the ability to easily book tee times online and via mobile devices any time of day. GOLFPASS members receive special playing perks through GOLFNOW, including tee time credit and rewards, with GOLFPASS+ members benefiting from waived booking fees, cancellation protection and 25% more rewards points. GOLFNOW is an extension of the GOLF Business Solutions’ suite of digital businesses, owned by NBC Sports and managed by GOLF Channel. With offices in Orlando, Fla., and Belfast, Northern Ireland, GOLF Business Solutions also provides technology, support and marketing services to more than 9,000 golf courses in 24 countries around the world.

-NBC Sports Group-
Media contact:
Dan Higgins
GOLF Channel Communications
Dan.Higgins@golfchannel.com
407-355-4018


NBC Sports Group's Clubhouse Solutions launches website, providing new resource for private golf and country clubs

Feb 04, 2020

ORLANDO, Fla. (Jan. 13, 2020) – Clubhouse Solutions, the newest division within NBC Sports Group’s GOLF Business Solutions family of brands, today launched a full-service website dedicated to the success of private golf and country clubs.

Resources offered by the Clubhouse Solutions website will tap into expertise gained by an organization that has helped more than 9,000 public golf courses around the world become more efficient and effective through innovative technology, services and best-in-class customer support. It also will build on assets gained from NBC Sports Group’s recent acquisition of EZLinks Golf, whose expertise serving high-end private clubs will elevate Clubhouse Solutions’ ability to maximize partnerships.

“We’re excited about the launch of the new Clubhouse Solutions website, which now offers our private club partners easy access to information and a full menu highlighting some unique assets, including custom technologies and services focused on member retention and acquisition,” said Mike Hendrix, vice president of Business Services, GOLF Business Solutions.

Users of the Clubhouse Solutions website also will be introduced to ClubBuy, a group-purchasing organization used by hundreds of private clubs in the golf industry and beyond. ClubBuy members, who can use the service for free, now have an opportunity to turn their food and produce expenses into credits for technology and services purchased from Clubhouse Solutions.

About GOLF Business Solutions
GOLF Business Solutions is a complete spectrum of business-to-business services offered by the family of golf brands within the NBC Sports Group portfolio and managed by GOLF Channel. Building off the recognition and trust of the GOLF brand, the comprehensive offerings of GOLF Business Solutions are designed to meet virtually any need of businesses interested in investing in golf, helping them to become more efficient and effective. Included are services offered by GOLFNOW, GOLF Advisor, Revolution GOLF, GOLF Academy and GOLF Am Tour.

-NBC Sports Group-

Media Contact:
Dan Higgins, GOLF Communications
407-355-4018
Dan.Higgins@GOLFchannel.com


NBC Sports Group Acquires EZLinks GOLF, expanding digital portfolio of golf-related lifestyle businesses

Nov 20, 2019

ORLANDO, Fla. (Nov. 20, 2019) – NBC Sports Group today announced it has acquired EZLinks Golf, a PGA TOUR-affiliated company, including its online tee time marketplace for golfers and its technology platforms, business solutions and customer service for golf course partners. The addition of EZLinks will complement NBC Sports Group’s existing portfolio of golf-related lifestyle brands dedicated to enhancing the golf experience through technology, including GOLF Business Solutions, GOLFNOW, and GOLFPASS.

“As an innovative leader that is at the intersection of golf and technology, NBC Sports continues to invest in our portfolio of golf lifestyle businesses to better serve golfers and golf courses,” said Will McIntosh, executive vice president, NBC Sports Digital and Consumer Business. “Incorporating the technology and services of EZLinks into the comprehensive digital solutions we already offer will enhance our ability to help golf courses operate more efficiently and make the game more accessible for golfers.”

For more than 20 years, EZLinks has provided software and services that power the unique operations and marketing needs of the golf industry, as well as TeeOff, an online tee time marketplace for golfers. EZLinks brings deep experience in working with independent golf course operators and management companies, as well as resorts, municipalities, and private clubs, and its addition will further bolster GOLF Business Solutions’ comprehensive offerings for golf course partners.

“Like GOLFNOW, EZLinks has been committed to maintaining an open platform for golf operators,” said Gary Cohen, chief executive officer of EZLinks Golf. “The combination of our two organizations will only enhance that shared commitment as we work more closely together to serve the needs of our clients and golfers everywhere.”
 

NBC SPORTS’ PORTFOLIO OF DIGITAL BUSINESSES ARE DRIVING INNOVATION AT THE INTERSECTION OF SPORTS AND TECHNOLOGY

“Simply put, our strategy is to make golf more accessible, simpler and more enjoyable to play by using tech and services that help better connect golfers and golf courses,” said Jeff Foster, senior vice president, GOLFNOW and Emerging Businesses. “Teeoff and EZLinks Golf will round out our comprehensive portfolio designed to help courses elevate the golf experience at their venues and to better serve needs of the modern golfer.”

NBC Sports’ portfolio of lifestyle businesses is tailored to the specific needs of passionate participants and valued partners looking to enhance the experience of playing sports:

  • GOLF Business Solutions offers course partners access to a portfolio of business-to-business solutions and technology, highlighted by:

    • G1 and GOLFNOW Reservations, which are golf course management and point-of-sale platforms developed for courses’ technology needs.
    • GOLFNOW Central, which provides marketing, engagement and reputation solutions.
    • GOLFNOW Payments platform, which allows a golf course to seamlessly accept every form of payment from everywhere at their facility.
  • GOLFNOW, an online tee time marketplace featuring more than 6,000 golf courses in 24 countries, making it easy for golfers to find a course that best fits their taste, budget and needs. GOLFPASS+ members receive additional Play benefits, including no booking fees, cancellation protection and 25% more rewards points.

  • GOLFPASS digital membership program, co-founded with Rory McIlroy, which offers exclusive benefits and perks encompassing the things golfers love to do most – Play, Learn, Shop, Travel, Watch. Now available in the U.S., Canada, U.K., Ireland, and Australia.

  • Shop with GOLF, an e-commerce platform giving golfers new ways to engage with their favorite brands, shows, personalities and content, and an integral part of GOLFPASS’ Shop benefits. The platform is a partnership with NBCUniversal Ad Sales.

  • SportsEngine, the leading provider of Sport Relationship Management software, serves more than 1.2 million sports teams and 40,000 sports leagues, resulting in 16 million coaches, parents and athletes using the platform. SportsEngine is the largest integrated amateur sports technology platform in the world and provides SportsEngine Safety, the largest youth sports background screening and abuse prevention training company in the market.

  • NBC Sports Gold, a direct-to-consumer live streaming product, features tailored passes across Premier League, PGA TOUR Live, Notre Dame Football, cycling, track and field, snow sports, ice skating, rugby, Pro Motocross, and Premiere Lacrosse League. NBC Sports Gold is powered by Playmaker Media and is available on Xfinity X1 and Xfinity Flex, Apple iOS, Android, Apple TV, Roku, Amazon Fire TV, Chromecast and online at NBCSportsGold.com.

  • Rotoworld, the industry leader in fantasy sports information as the highest-trafficked site, which features news, headlines, fantasy columns and premium draft kits via the web, the NBC Sports mobile website, Rotoworld Fantasy News app and two paid Draft Guide mobile apps for football and baseball.


About GOLF Business Solutions
GOLF Business Solutions is a complete spectrum of business-to-business services offered by the family of golf brands within the NBC Sports Group portfolio. Building off the recognition and trust of the GOLF Channel brand, the offerings of GOLF Business Solutions are designed to meet the comprehensive needs of businesses interested in investing in golf, helping them to become more efficient and effective.

About NBC Sports Digital
A division of NBC Sports Group, NBC Sports Digital provides sports fans with live streaming of premier events that air on NBC, NBCSN, GOLF Channel, Olympic Channel: Home of Team USA, Telemundo, including the Olympics and Sunday Night Football; sport-specific websites that provide 24/7 news, scores and updates, including Mike Florio’s ProFootballTalk and Peter King’s Football Morning in America; best-in-class fantasy sports information through Rotoworld, the No. 1 fantasy sports information site; hyper-local coverage via websites and apps for the nine NBC Sports Regional Networks; and NBC Sports Gold, NBC Sports’ direct-to-consumer live streaming product that offers fans extensive access via 18 individual sport ‘passes.’ Additionally, NBC Sports Digital includes SportsEngine, an amateur league and team management platform; GOLFNOW, the leading online tee time marketplace; and GOLF Business Solutions, best-in-class business-to-business products and services. NBC Sports Digital also owns and operates Playmaker Media, a technology service that provides end-to-end support for companies in need of best-in-class live streaming and VOD solutions. The Yahoo! Sports-NBC Sports Network, a digital content and promotional partnership, constantly ranks among the most-trafficked digital properties in all of sports.


GOLF Business Solutions partners with Women's Golf Day

May 02, 2019

Supporting women in the game of golf

ORLANDO, Fla.(May 1, 2019) – Celebrating women in golf, GOLF Business Solutions has partnered with Women's Golf Day to support its June 4 event and the organization’s efforts that encourage women and girls to get more involved in the game.

"Our team works continually to provide solutions for our partners, and collaborating with Women's Golf Day to provide our partners with unique access is one of those solutions,” said Jeff Foster, senior vice president, GOLFNOW and Emerging Businesses. “Growing the game through increased female participation is good for everyone, and the attention we will help to create for this day is another step in the right direction. We hope to see hundreds of new golf facilities participating in 2019."   

As part of the partnership, GOLF Business Solutions will launch various marketing initiatives to encourage GOLFNOW's 7,000+ golf course partners to host Women’s Golf Day activities. Providing an incentive, registration fees will be waived for all GOLFNOW courses that utilize its Plus  service – a $79.99 value! All other GOLFNOW partner courses will be receiving a 20 percent registration discount.

Women’s Golf Day is a one-day, four-hour experience that is becoming a global movement. It combines golf with social and networking activities and allows every woman the opportunity to explore the various golf-related options in her local community. Over the past three years, the event has been hosted by more than 900 venues in 52 countries. It has engaged a community of more than 50,000 women. 

The rapid rise in the number of women playing golf isn’t just a trend. It's real evidence that women have become an important segment of the game – not only socially, but economically as well. Savvy golf course operators already know this and over time have taken steps to accommodate the needs and wants of the female golfer.

Courses utilizing Plus should contact their GOLF Business Solutions representative for directions on how to register for free.

Other GOLFNOW partner courses who wish to participate in Women’s Golf Day can click here for more information or register to host the event with the code GOLFNOW2019.  

 


NBC Sports Group Launches GOLF Business Solutions

Feb 28, 2019

Comprehensive Business Solutions from GOLFNOW, GOLF Advisor, Revolution GOLF, GOLF Academy, GOLF Am Tour Now Consolidated Under One Umbrella Brand.

GOLF Business Solutions Website Launches Wednesday, Jan. 23, During PGA Merchandise Show.

NBC Sports Group today announced that business services once offered separately by its GOLF brands portfolio will combine under one umbrella brand called GOLF Business Solutions. The new GOLF Business Solutions will be formally introduced at the 2019 PGA Merchandise Show, displaying at booth #2173 and located adjacent to GOLF Channel’s Morning Drive stage.

As a comprehensive offering of solutions designed to help any business looking to connect with the sport of golf operate more efficiently and effectively, GOLF Business Solutions simplifies the way companies like GOLFNOW, GOLF Advisor, Revolution GOLF, GOLF Academy and GOLF Am Tour have previously served their partners. Once offered separately by each business, GOLF Business Solutions will provide the complete spectrum of services for virtually any need within golf, including technology and operations, brand management, advertising, sponsorships, event planning and management, content development, and more.

“GOLF Business Solutions is very much a customer-centric brand, built on the recognition and trust GOLF Channel has earned as an innovative leader within the golf industry for more than two decades,” said Jeff Foster, senior vice president, GOLF Business Solutions. “Whether you’re a supplier, instructor, resort operator or any business looking for a solution within golf, we’ve made GOLF Business

Solutions a destination that is relevant and purpose-built to support their business needs through best-in-class technology, marketing and services.”

One of the primary points of connection for customers of GOLF Business Solutions will be a new website, which has launched in beta, with an official debut on Wednesday, Jan. 23, in conjunction with the PGA Merchandise Show. Easily navigated, it will feature information on a broad spectrum of services relevant to various customer categories, including:

  • Golf Facilities: technology and operations, purchasing, consulting and support, marketing for golf courses, practice ranges and other off-course facilities.
  • Instructors: brand management, consulting, website design and management for golf instructors.
  • Suppliers: distribution, advertising, partnerships and content creation for product companies.
  • Golf Outings: event planning and management; marketing support for charity/fundraising and/or professional outings.
  • Hospitality & Tourism: operational support, technology and marketing support for resorts and other travel destinations.
  • Media: TV and digital exposure through partnerships, advertising, sponsorships, content integration.

GOLF Business Solutions’ website also will include The Index, featuring compelling and relevant business-to-business editorial content that will offer information, insight and thought leadership designed to help professionals working within the golf industry run their businesses more effectively and contribute toward their success.

This tailored content for golf industry professionals will include informational tips, best practices, online learning series, white papers, podcasts and video, including roundtable discussions featuring leaders from all segments of the industry.

About GOLF Business Solutions

GOLF Business Solutions is a complete spectrum of business-to-business services offered by the family of golf brands within the NBC Sports Group portfolio and managed by GOLF Channel. Building off the recognition and trust of the GOLF brand, the comprehensive offerings of GOLF Business Solutions are designed to meet virtually any need of businesses interested in investing in golf, helping them to become more efficient and effective. Included are services offered by GOLFNOW, GOLF Advisor, Revolution GOLF, GOLF Academy and GOLF Am Tour.

-NBC Sports Group-

Media Contact:

Dan Higgins
GOLF Communications
Dan.Higgins@golfchannel.com
407-355-4018