Power of the review
Golf Advisor set yet another milestone in March, which now ranks as the best month ever for golf’s leading ratings and review website. For the first time, more than a half million unique users visited the site in March, with the record number of page views exceeding 1.3 million.
If current trends hold true, this milestone may be short-lived when final numbers are released for April. At least one key metric for the past two months has surpassed the previous as the best ever.
Additionally, the volume of reviews continues to grow at a rapid pace. So far this year, golfer reviews have out-paced the same time period in 2014 — Golf Advisor’s best performing year to date — by more than 20%.
More than 85% of the half million golfers visiting Golf Advisor each month say that reviews are important to making decisions about where they play. If your course doesn’t have a review strategy, maybe it’s time. Not sure how to get started? We’re offering strategies to grow the number of ratings and reviews for your course on Golf Advisor here.