The Approach

News

Chimera Golf Club Enhances Partnership with NBC Sports Next Through Full-Service GolfNow Plus Marketing Platform

ORLANDO, Fla. – With the addition of NBC Sports Next’s GolfNow Plus, Chimera Golf Club today begins putting the power of customized marketing to work for its unrivaled desert golf location, situated just minutes from the famous Las Vegas Strip. GolfNow Plus offers expert marketing and inventory management, making it the most powerful business performance…

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Press Release

Mesquite’s Wolf Creek Golf Club Expands NBC Sports Next Partnership by Adding Tee Times to GolfNow’s Online Marketplace

Club Exposure Through NBC Sports Next will Help Wolf Creek Expand Footprint, Rounds and Revenue ORLANDO, Fla. – NBC Sports Next today announced a new partnership with Wolf Creek Golf Club in Mesquite, Nev., connecting this desert club with GolfNow’s industry-leading, tee-time distribution platform and complementing its previously established operations technology agreement. By expanding its…

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Technology

Courses Gain a Competitive Edge with ‘Smart’ Tech

With all the wonders technology brings to our everyday lives, the concept of saving time might just be what we love the most. With a simple and quick click of a mouse, you can order or arrange just about anything you desire. As the golf experience continues to dip a toe into the digital age,…

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Best Practices

How Leading Instructors are Finding New Ways to Teach and Build Junior Golfers

It’s easy to understand that growing junior golf is vital for the future health of the game. The hard part is figuring out the right strategies to recruit, engage and capture these youngsters for life. Nick Lawson, director of instruction at Celebration Golf Academy in Florida, said he’s seen participation in junior golf programs fluctuate…

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News

NBC Sports Introduces NBC Sports Next Division and a Newly Combined Team to Drive Sports Tech Innovation

“NBC Sports Next is where sports and technology intersect to allow for the ultimate immersive experience for all of our customers.” – Will McIntosh, Executive Vice President, NBC Sports Next STAMFORD, Conn. – NBC Sports’ Digital & Consumer Businesses division, part of NBCUniversal Media, LLC, today announced the launch of a newly combined team under…

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Best Practices

How to Grow Member Engagement and Marketing Through Communications

Looking for new ways to increase member engagement and build retention? Need something fresh to grow your marketing presence? Have questions about Clubhouse Bulletin? It’s all here.

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Downloadable Resources

Playbook Chapter 9 – The Nine-Hole Round

Learn how some of our course partners are using nine-hole rounds within their business to attract and retain golfers of all skill levels here.

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Liberty Forge Golf Club Partners with GolfNow to Install Toptracer Range Technology

ORLANDO, Fla. – GolfNow and Pennsylvania’s Liberty Forge Golf Course today announced a new addition to their existing partnership, destined to show how “practice makes perfect” in generating additional revenue for the club. Liberty Forge has installed Toptracer Range technology within its popular Activity Center, complementing an already successful technology and services partnership with GolfNow,…

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Best Practices

Who Is The 9-Hole Golfer?

Larry is beginning to love golf again. Like many of the nearly 6.2 million people who returned to the game or picked up a club for the first time in 2020 – the highest annual number on record – his work-from-home situation provided the perfect opportunity to get in a quick nine throughout the week….

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News

NBC Sports’ Streaming Premiere of ‘The Approach’ on Tuesday, June 15, Will Show How Cryptocurrency, Digital Assets are Broadening Golf’s Appeal

Recording Artist and Event Host Macklemore Joins Fellow Golf-Loving Personalities from Sports, Business and Entertainment to Celebrate New and Emerging Ways to Enjoy and Live the Golfing Lifestyle. The Approach Promotes Inclusiveness Through NBC Sports’ Worldwide Virtual Event Celebrating a New Era of Consumerism for the Game. Among the features included in the world streaming…

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