The Approach

Videos

Booking Engine Best Practices: Your Voicemail

Booking Engine Best Practices Tip of the Week:

Use your voicemail outgoing message to drive after hours phone traffic to your course website booking engine for 24/7 reservations.

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Videos

GolfNow Industry Report: October 20, 2020

HEADLINES FROM THIS PAST WEEK: GOLF Channel: New Donald Trump golf course cleared for development in Scotland Sun-Sentinel (Florida): Boca Raton will soon become golf course’s new landlord Moscow-Pullman Daily News: UI golf course reports best year ever Street Insider: PGA National Resort breaks ground on Re-Imagination plan for The Squirer CNBC: The Match 3…

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Operator Stories

Rising Popularity of Golf Simulators Generates Extra Revenue

Huntingdon Country Club’s decision to renovate an old grill room in a historic section of the clubhouse to install a Full Swing simulator in the space has been a real game-changer this year.

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Videos

Booking Engine Best Practices: Online Loyalty Programs

Use an online loyalty program to incentivize golfers to reserve tee times on your online booking engine without discounting rate.

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Course Marketing

PMP Boosts Exposure for Destination Golf Markets During COVID-19

The travel industry has been on shaky ground as of late due to the ramifications of COVID-19. Traditionally flooded with out-of-state visitors checking in with golf clubs in hand, some golf resorts and top courses throughout the U.S. have seen the flow at

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Best Practices

GOLFNOW Industry Headlines: October 13, 2020

GOLFNOW Industry Headlines: October 13, 2020

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Best Practices

Booking Engine Best Practices: Phone Rates

Booking Engine Best Practices Tip of the Week:
Just because the best price for a product or service is often found online, that doesn’t mean the online price has to be discounted.

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Best Practices

GOLFNOW Industry Headlines: October 6, 2020

GOLFNOW Industry Headlines: October 6, 2020

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Best Practices

Booking Engine Best Practices: The Importance of Data Capture

Booking Engine Best Practices Tip of the Week:
Data capture can be difficult over the phone, however the importance of gathering customer data can’t be stressed enough.

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Operator Stories

Keeping Up With the Golf Surge

To keep up with the surge in golfers it is important to manage the customer experience in the golf shop and on the phone.

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